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  • PRESS RELEASE

  • January 29, 2014, 9:06 a.m. ET

Vapor Corp. Launches New Store-in-Store VaporX(R) Retail Concept at Tobacco Plus Convenience Expo in Las Vegas

 

 

DANIA BEACH, Fla., Jan. 29, 2014 /PRNewswire/ -- Vapor Corp. (OTCQB: VPCO) announced today that it is unveiling a cutting edge store-in-store 'authorized dealer' retail concept at the Tobacco Plus Convenience Expo in Las Vegas. The Tobacco Plus Convenience Expo, located within the Las Vegas Convention Center from January 29-30, 2014, is a leading tobacco manufacturers and distributors trade show attended by representatives from tobacco retail stores, tobacconists, convenience stores, wholesalers, importers/exporters, manufacturers and consultants. Vapor Corp. will be located at booth #772 to showcase its store-in-store concept, full line of VaporX(R) vaporizers and Krave(R) electronic cigarettes. 

(Photo: http://photos.prnewswire.com/prnh/20140129/NY54744) 

For the first time, Vapor Corp. is releasing the details of its new authorized dealer store-in-store kiosk concept that brings the "vaping" experience to retail stores, pharmacies and convenience stores nationwide. The store-in-store concept is designed to support the retail sales of VaporX vaporizers and accessories. Earlier this year, at the 2014 International Consumer Electronics Show, Vapor Corp. unveiled proprietary, patent-pending fingerprint technology to enhance parental controls and improve theft protection of the VaporX product line, which is expected to be available in the second half of 2014. 

"The knowledge gained from years of maintaining a diverse national retail presence has pointed towards the real need for a branded 'authorized dealer' concept where consumers can shop the full line of VaporX vaporizers and accessories," says Vapor Corp. CEO Kevin Frija. "Our goal is to bring the authorized dealer store-in-store concept, pop-up vapor lounge experience to retailers everywhere. The design of the kiosk will greatly enhance the visibility of the VaporX brand with consumers, who in turn will gain broader access to a variety of disposable and rechargeable vaporizers and accessories." 

In addition to the full line of VaporX products and new retail model, Vapor Corp. will also showcase its full line of disposable and rechargeable electronic cigarettes from its flagship brand Krave, which introduced redesigned packaging in December 2013. 

About Vapor Corp.: 

Vapor Corp. (OTCQB: VPCO) a publicly traded company, is a leading U.S. based electronic cigarette company, whose brands include Fifty-One(R), Krave(R), VaporX(R), EZ Smoker(R), Alternacig(R), Green Puffer(R), Americig(R), Fumare(TM), Hookah Stix(R) and Smoke Star(R). We also design and develop private label brands for some of our distribution customers. "Electronic cigarettes" or "e-cigarettes," are battery-powered products that enable users to inhale nicotine vapor without smoke, tar, ash or carbon monoxide. Vapor's electronic cigarettes and accessories are available online, through direct response to our television advertisements and through retail locations throughout the United States. For more information on Vapor Corp. and its e-cigarette brands, please visit us at www.vapor-corp.com 

Press Contact: 

Jeffrey Goldberger / Alison Crisci 

jgoldberger@kcsa.com / acrisci@kcsa.com 

212-896-1249 / 212-896-1252 

SOURCE Vapor Corp. 

/Web site: http://www.vapor-corp.com 

 

The Wall Street Journal news department was not involved in the creation of this content.